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Business Owner Planning6 min read

7 Benefit and Protection Gaps Many Business Owners Overlook

Running a business requires attention to countless details every day. Between managing operations, serving customers, and leading employees, it can be easy to overlook certain areas of planning that may have a significant impact on the long-term health of the business.

Here are seven common benefit and protection gaps that many business owners may want to review:

1. Key Employee Protection

Most businesses depend on a small number of people who are critical to operations, revenue, and client relationships. If one of those key people were suddenly unable to contribute — whether due to death, disability, or departure — the financial impact could be significant.

Key employee insurance is designed to help offset some of these financial consequences. The business owns the policy and receives the death benefit, which can be used to cover lost revenue, recruitment costs, or other transition expenses. Many business owners have not formally evaluated this risk or put a plan in place to address it.

2. Inadequate Life Insurance Coverage

Many business owners and employees rely solely on employer-provided group life insurance, which is typically limited to one or two times annual salary. Financial planning professionals often suggest that individuals may need coverage equal to 10-15 times their annual income, depending on their situation.

For business owners specifically, life insurance can play multiple roles — protecting the family, funding a buy-sell agreement, supporting key person coverage, or building cash value as part of a broader financial strategy. A review of current coverage levels may reveal gaps worth addressing.

3. Limited Employee Benefits Beyond Health Insurance

Health insurance is typically the foundation of an employee benefits package, but it may not be enough to attract and retain quality employees in today's competitive market. Many businesses overlook supplemental benefits such as accident insurance, hospital indemnity, critical illness coverage, cancer insurance, and disability insurance.

These benefits may help employees prepare for expenses that are not fully covered by their primary health plan. And many can be offered on a voluntary basis with little or no additional cost to the employer.

4. High Health Insurance Deductibles Without GAP Coverage

As health insurance premiums continue to rise, many businesses have moved to higher-deductible health plans to manage costs. While this can reduce premium expenses, it may leave employees facing significant out-of-pocket costs when they need medical care.

A Major Medical GAP plan is designed to work alongside a high-deductible health plan and may help cover some of the deductible and out-of-pocket expenses. This approach may allow a business to manage premiums while still providing meaningful coverage to employees.

5. No Executive Retention Strategy

Retaining key employees is a common challenge for businesses of all sizes. While salary and traditional benefits are important, many business owners have not explored strategies specifically designed to reward and retain their most valuable people.

An executive bonus strategy is one option that may help. It allows the business to provide a bonus to a selected employee, which is used to fund a life insurance policy with potential cash value accumulation. This type of arrangement may help build long-term loyalty while providing a meaningful benefit.

6. Health Insurance Confusion

Navigating health insurance options — whether individual, family, or group coverage — can be overwhelming. Many business owners and their employees are unsure whether they are in the right plan, overpaying for premiums, or missing out on subsidies they may qualify for.

Working with a knowledgeable advisor can help compare ACA Marketplace plans, private options, and small business group plans side by side. Understanding the trade-offs between HMOs, PPOs, deductibles, and networks may reveal opportunities to save money or improve coverage.

7. No Plan for Home Health Care or Hospital Costs

Traditional health insurance and Medicare may not fully cover the costs of recovering at home or the out-of-pocket expenses that come with a hospital stay. Many individuals and families are unprepared for these financial gaps.

Supplemental home health care insurance can help cover skilled nursing, therapy, and personal assistance in the home. Hospital indemnity insurance pays a fixed cash benefit when you are admitted — money you can use for deductibles, lost wages, or everyday expenses. Both can provide an important safety net.

Taking the Next Step

Identifying these gaps is the first step. The next step is to review each area and understand the options available for your specific situation. A complimentary 15-minute business owner review can help you understand where you may have opportunities to strengthen your planning — with no cost and no obligation.

For educational purposes only. Products, features, premiums, benefits, limitations, and availability may vary by carrier and state. This material is not a guarantee of coverage, savings, tax treatment, or future results and is not tax, legal, or accounting advice. Consult your tax and legal advisors.